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HomeminewsHoya’s New Business Manager

Hoya’s New Business Manager

Hoya Lens Australia and New Zealand has announced the appointment of Mr. Alex Bicheno as its National Business Development Manager.

Mr. Bicheno has been with Hoya Lens for 18 years and has held a number of positions with the company.

Prior to his current role, he was the Regional Manager, overseeing operations in Victoria, South Australia, Tasmania and New Zealand.

National Sales and Marketing Director, Brad Bairstow, says Mr. Bicheno, who is also President of the New Zealand Optical Wholesalers Association, has played a valuable part in the optical industry for just more than 20 years.

Mr. Bairstow describes the appointment of a Business Development Manager as an exciting step for Hoya Lens.

“Alex will be working closely with the marketing and sales teams to expand Hoya’s product reach and profit revenues, researching new business opportunities with current and prospective customers.

“The growth of the company is extremely encouraging. I am confident that Alex’s expertise combined with the sophisticated capabilities of our product range, will deliver a great deal of growth opportunities for Hoya Lens,” says Mr. Bairstow.

According to the new appointee, Mr. Bicheno: “This new role is a challenging opportunity for me and I look forward to adding value to Hoya’s ongoing success and working with our customers throughout Australasia”.

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