The Melbourne based flagship store, OPSM eye hub, has been awarded Best Retail Design in Asia Pacific at the Asia Pacific Property Awards. It will now be judged in the International Property Awards in London
this December.
The eye hub is the only retail store of its kind in the world. Covering 1,500 square metres, the split-level design incorporates interactive technology and immersive experiential design. State of the art medical technology, interactive product testing, 41 touch screens, wind and glare simulators, a kids’ education zone and seven themed optometry rooms fill the spaces.