The natural health company also grabbed the 2012 title in Thailand, for the seventh year in a row, and in Malaysia.
The Trusted Brands Survey, commissioned by Reader’s Digest, polls a representative sample of Australians, with over 2,468 respondents ranking brands on trust.
Blackmores Chairman Marcus Blackmore said trust was essential when helping people with their health.
To achieve this award again is a significant milestone for Blackmores, and a testament to the dedication of Blackmores staff
“To achieve this award again is a significant milestone for Blackmores, and a testament to the dedication of Blackmores staff who place such vital importance on earning the trust of our consumers,” said Mr. Blackmore.
Blackmores markets a number of dietary supplements for ocular health, including Lutein-Vision, an antioxidant formula designed to improve the health of the lens and macular region of the eye; and Macu-Vision, a source of antioxidant nutrients and based on research from the Age-Related Eye Disease Study (AREDS).