Transitions Optical and Essilor have joined forces to encourage optometrists to support the Optometrists Association Australia’s (OAA) annual UV Eye Protection campaign in November.[/vc_column_text][/vc_column]
With the attention-grabbing ‘U are Vulnerable’ message, the 2012 campaign encourages Australians to protect their eyes from UV damage by integrating eye protection into their everyday routine and visiting their optometrist for the best advice.
Transitions Optical is sponsoring the campaign for the tenth consecutive year, and for the first time is joined by fellow sponsor Essilor. The campaign will be promoted through outdoor and traditional marketing channels. Additionally, it will integrate a photo competition and social media platforms such as Facebook.
Free promotional campaign posters, brochures and promotional bags are available for order at www.UareVulnerable.com.au
