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Tuesday / July 16.
Homeminewsopti Munich 2013

opti Munich 2013

Leading international brands and small innovative designers will showcase their innovations and latest product releases at opti 2013, in Germany at the Fairground Messe München from 25-27 January.[/vc_column_text][/vc_column]

With exhibition halls spanning 40,000 m2, this trade show gives an extensive overview of the entire optics product range.

Each hall focuses on its own clearly defined theme – from established lifestyle brands and attractive collections to technical equipment, precision tools and low-vision aids, for which German manufacturers are globally renowned. The Walk of Frame will feature a series of glass display cases positioned in the middle of the hall, giving a concise overview of the latest innovations on show. This year a joint Italian stand will represent ten companies from northern Italy, appearing together in Munich for the first time.

Newcomers and small manufacturers will also present their latest collections to the public – in many cases for the first time. And, shop fitters and shop designers will show visitors how frames, contact lenses and accessories can be effectively displayed in stores to entice customers in. The programme will be rounded off with the opti forum presentations, which will be simultaneously interpreted into English. The talks will give optical dispensers, optometrists and ophthalmologists useful ideas and inspiration for day-to-day practice.