The UK’s largest optical trade event – 100 per cent Optical – returns to the United Kingdom for the fourth time, running from 4–6 February. Eight thousand visitors are expected to attend.
Exhibitors will include Shamir, Specsavers, Zeiss, Silhouette and William Morris, Birmingham Optical, Heidelberg Engineering and Cerium Visual Technologies.
The Association of Optometry Awards, now part of the 100 per cent Optical schedule, will take place on Sunday 5 February at ExCeL London, giving visitors an opportunity to celebrate with their industry peers.
Visitors can register for free online at 100percentoptical.com. Offers with London hotels and restaurants will be available for all visitors and exhibitors.