Specsavers will launch more than 200 new pieces throughout autumn/winter from designer collaborations and its own ranges. Highlights include colourful ranges from Australian designers Alex Perry and Collette Dinnigan. Iconic pop princess, Kylie Minogue, will also launch a new range which features a glamourous metal square frame with a pink fashion tint lens.
Joining the Specsavers’ designer portfolio are several exclusive international designer collections, including an iconic and colourful range from Parisian design powerhouse, Kenzo; while British fashion brand Red or Dead will unveil a cutting-edge collection of glasses featuring interchangeable arms. A range of Specsavers frames with removable nose pads ensures a comfortable and perfect fit option for those with lower nose bridges, higher cheekbones, and wider faces.
This season it’s all about the attitude and confidence that glasses can bring out in the wearer
Speaking to mivision at the autumn/winter collection, Specsavers Global Head of Product Design, Stig Engelbreth Hansen said, “The aesthetic of the autumn/winter ‘19 collection chimes perfectly with our own aspiration to see specs wearers express their individuality through the glasses they wear.”
Taking inspiration from the current 90s revival seen on the runways, the collection features updated shapes, big and bold logos and bright colours. With reflective blues, luminous greens, rich reds, dusty pinks and purples, and shades of gold, Mr Hansen, says it’s all about individuality.
“Glasses wearers are becoming more and more daring when it comes to selecting their frames. This season it’s all about the attitude and confidence that glasses can bring out in the wearer. It is this desire for individual style that has led to a return of colour in our new season collections.”
Mr Engelbreth Hansen was keen to point out that a return to colour does not mean you can expect to see Specsavers’ shelves bursting with brightness (though there are some strong statement colours among the mix).
“When we talk about colour, some of the mustards, burnt oranges etc don’t look amazing on all skin types, so we use them in accents, or inside the temples, or within a mottled tortoiseshell – so you capture the essence of the colour trends but It’s more subtle.”
In terms of shape, he said there is plenty to look forward to. “We’ve seen a resurgence of letterbox shapes emerging in invisible rimless styles and high bridge round-eyes.
“The most popular styles for women are oversized round metal frames, cat eye styles in bold acetate and vintage-inspired panto shapes. For men, panto shapes in both metal and acetate are key, while aviator style glasses are still a cool classic.”
