Fashion label Givenchy has announced a strategic partnership with eyewear manufacturer Thélios, for the exclusive design, development, manufacture and distribution of Givenchy Eyewear.
As a joint venture combining the expertise of LVHH group and Marcolin, Thélios is well renowned in the luxury eyewear space. Under the wing of Matthew M. Williams, Givenchy’s Creative Director, the partnership will help build Givenchy’s existing brand identity and expand the Maison’s eyewear category through innovative product developments.
the partnership will help build Givenchy’s existing brand identity and expand the Maison’s eyewear category through innovative product developments
“We are delighted to partner with Thélios, a company that is setting new standards in the eyewear industry with Italian craftsmanship and selective distribution,” says Renaud de Lesquen, Givenchy CEO. “We believe that, together, we can develop exciting and exceptional eyewear that will take Givenchy to a new level in this product category.”
Sara Osculati, Chief Brand and Product Officer of Thélios, said, “Givenchy is the quintessence of contemporary Parisian elegance. We are proud to welcome Givenchy and Matthew M. Williams to our family of LVMH Maisons and look forward to achieving great things together.”
The first eyewear collection, distributed in Givenchy boutiques, online and across select Thélios retailers, will launch on 1 January 2022.
