MIDO 2022 will now take place from 30 April to 2 May, following a decision by organisers driven by “the will to ensure exhibitors and visitors the best business conditions, even in this global pandemic situation”.
The new dates take MIDO back to its origins as the show was originally presented in the month of May. Additionally, the organisers said it positions the show during a profitable period for commercial activities, while still respecting the timing of other international eyewear fairs.
The organisers hope the arrival of spring will enable safer and easier travel between countries
The organisers hope the arrival of spring will enable safer and easier travel between countries.
Giovanni Vitaloni, chairman of MIDO, stated: “Today it seems fairly clear to us that an international fair held in February would risk a reduced numbers of participants, both exhibitors and visitors. We wish to reflect the needs of companies and confirm MIDO as the top event of the year, in a 2022 that is already showing important signs of recovery for the eyewear industry worldwide.
MIDO 2022, held from the end of April to the beginning of May is the best date for us to return to fulfil our mission: creating and maximising international business opportunities while conferring prestige and vitality to a strategic sector. We are also working to be ready to welcome exhibitors and visitors in maximum safety, following the most updated regulations.”
Visit: www.mido.com