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HomeminewsSpecsavers Named one of Australia’s Most Trusted Brands

Specsavers Named one of Australia’s Most Trusted Brands

Reader’s Digest Magazine has named Specsavers one of Australia’s Most Trusted Brands for 2022, in the ‘Optometrist’ and ‘Contact Lens Solutions’ categories, for ‘consistently offering value for money’.

Consumer responses suggest that Specsavers’ customer-centric approach has expanded the offering of high-quality, accessible and affordable eye care. Specsavers say they are committed to focusing on transforming eye health outcomes for Australians.

It’s great to see the public recognising us as a trusted brand, and even more so during the past 12 months

“This is the third year we’ve been recognised, which is testament to all our partners and store teams working tirelessly in challenging conditions to ensure the consistent eye care for all Australians,” said Dr Ben Ashby, Specsavers Director of Optometry.

“It’s great to see the public recognising us as a trusted brand, and even more so during the past 12 months.”

The 23rd annual survey of Most Trusted Brands is based on an independent market research survey with a representative sample of more than 3,000 Australians and 1,700 New Zealanders, across 72 categories of products and services.

The survey reflects consumers’ opinions on which brand they think is the best in its category and is conducted across 41 countries with a global readership of over 35 million.

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