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HomeminewsPrime Award for CooperVision’s Plastic Neutrality Initiative

Prime Award for CooperVision’s Plastic Neutrality Initiative

CooperVision Australia and New Zealand has been highly commended for its plastic neutrality initiative at the 2022 Prime Awards.

The Prime Awards celebrate excellence across 20 categories within healthcare communications and the Australian pharmaceutical and life sciences industry.

In 2022 CooperVision set a global goal to prevent the equivalent of 90 million plastic bottles from reaching the world’s oceans

CooperVision won the high commendation for the plastic neutrality initiative and breakthrough partnership with Plastic Bank, a social enterprise that builds ethical recycling ecosystems in coastal communities.

The company made its range of one-day contact lenses plastic neutral; for every box of one-day lenses distributed, CooperVision purchases credits that fund the collection and recycling of ocean-bound plastic, equal to the weight of the plastic used in its one-day contact lenses.

Plastic Bank collectors in coastal communities receive a premium for the plastic collected, helping provide necessities such as groceries and insurance.

In 2022 CooperVision set a global goal to prevent the equivalent of 90 million plastic bottles from reaching the world’s oceans.

For more information, visit coopervison.net.au/plasticneutral.

Main: CooperVision’s Head of Marketing ANZ John Cheok, Marketing Communications Manager ANZ Shannon Morrow, and General Manger Michelle North.

CooperVision ANZ Marketing Team and General Manager Michelle North