Key eyewear player Safilo Group has renewed its agreement with American lifestyle brand Kate Spade New York, announcing the early renewal of their global eyewear license for the exclusive design, manufacture and distribution of Kate Spade New York branded optical frames, readers and sunglasses for women as well as optical frames for girls. Safilo Group has held the license since 2000.
Angelo Trocchia, Chief Executive Officer (CEO) of Safilo Group said the early renewal gives continuity to the companies’ longstanding and successful 23-year collaboration and partnership.
Kate Spade New York is an industry-leading lifestyle brand with a successful eyewear story, which is today fully embedded in Safilo’s portfolio strategy
“Kate Spade New York is an industry-leading lifestyle brand with a successful eyewear story, which is today fully embedded in Safilo’s portfolio strategy. Together, we have achieved outstanding results built around shared business values and a fruitful collaboration. We are now extending the journey further, with the goal to continue growing this award-winning brand in its North American core market and realising its potential in other strategic regions,” said Mr Trocchia.
Liz Fraser, CEO and Brand President of Kate Spade New York said, “We are thrilled to continue our long-term partnership with Safilo for Kate Spade New York eyewear. As a brand, we work to deliver products that help people around the world express their unique sense of style and spark joy. By renewing our Safilo partnership, given their expertise in the eyewear market, we look forward to continuing to provide our customers with exciting and innovative eyewear choices.”