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SILMO Strengthens Presence with 10th Istanbul Fair

SILMO Istanbul from 23-26 November, attracted more than 500 exhibitors and brands, representing the entire Turkish optical and eyewear industry alongside major international corporations. Over four dynamic days, a record total of 13,385 visitors (+13% on 2022) attended the event at the Istanbul Fair Centre, including 80% from Turkey and 20% from no fewer than 93 other countries.

A Trend Forum showcased principal trends through a thematic selection of optical and sunglasses frames. While the hands-on Futurology area allowed visitors to test smart products, discover new innovations in virtual reality, and experiment with a ground-breaking approach to sustainable production. Training was highlighted with SILMO Academy, a space dedicated to lectures providing insight into the significant challenges and developments facing the sector. Professionals and students enjoyed this opportunity to enrich their knowledge and deepen their awareness of the industry.

To celebrate its 10th year of existence, SILMO Istanbul inaugurated the SILMO Istanbul Awards, presented to leaders of the Turkish optical industry in recognition of their exceptional contribution and continued commitment to excellence in the sector.

Categories and Winners

Turkish brand making a difference: Sauren by Etiler Optik.
Exposure of an international brand: This category is reserved for international brands represented in Turkey by a Turkish company: Silhouette by Ser Optik.
Best local production – sunglasses: Swing by Prestij Optik.
Best local production – optical frames: Mooshu by Gülce Optik.
Best local production – lenses: Novax optical lenses by Beta Optik.
Best booth: Cemfa Optik.
Optical Store: This prestigious special prize aims to promote exemplary professionalism, to encourage excellence among companies and services in the sector, and to foster development. It was won by Emgen Optic.

SILMO Events in 2024

Silmo Istanbul: 20 to 23 November 2024
SILMO Singapore: 24 to 26 April 2024
SILMO Paris: 20 to 23 September 2024