Performance eyewear company Revo is stepping up its activity in Australia, having partnered with Hamilton Island Enterprises to support the prestigious Hamilton Island Race Week yachting event (held in August) and the Hamilton Island Endurance Series (including the Triathlon and Ocean Swim)– which will be held this November. In 2025, Revo has committed to further activity, supporting the entire Race Week and Endurance Series events.
Announcing the collaboration, Revo said the partnership underscored the importance of the Australian market to Revo.
Every August, spectators and sailors from around the globe sail to Hamilton Island in the Great Barrier Reef for the Hamilton Island Race Week, recognised as Australia’s largest offshore keelboat regatta. The 2024 event was held from 17–24 August.
The Hamilton Island Endurance series spans four endurance events from May to November: the Hamilton Hilly Half Marathon, the Great Whitehaven Beach Run, the Triathlon, and the Ocean Swim.
Revo is thrilled to partner with the Hamilton Island team to mark our re-entry into the Australian market at such a prestigious event
“Revo is thrilled to partner with the Hamilton Island team to mark our re-entry into the Australian market at such a prestigious event,” said Revo Australia spokesman, Tony Liddy.
“Our premium products are perfectly suited to the needs of sailors and athletes (and fashion style gurus as well!)… (providing) premium polarised protection in high-glare environments, and we are eager to educate consumers on the critical importance of functional and stylish sunwear.”
Michael Branagh, General Manager Sales and Marketing, Hamilton Island, also expressed his excitement at the partnership, saying Revo’s “premium performance eyewear is perfectly aligned with our yachting and endurance series events, which showcase peak sporting performance surrounded by the beauty of our tropical island location”.