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HomeminewsNew Board for Global Myopia Awareness Coalition

New Board for Global Myopia Awareness Coalition

The Global Myopia Awareness Coalition (GMAC) has announced its 2024 Board of Directors, including a new Board Chair. GMAC has also reinforced its commitment to raising awareness and promoting a greater understanding of and action to deal with childhood myopia as a treatable disease.

The newly elected GMAC Board Chair is Olga Prenat, Head of Medical and Professional Affairs, Global and EMEA, at EssilorLuxottica. The immediate past chair is Lisa McAlister, current Head of Regional Strategy & Marketing, EMEA, at Johnson & Johnson Vision.

Additional 2024 GMAC Board Members include:

  • Enzu Jeon, Senior Director, Global Strategic Marketing, Pediatric Eye Health Stronghold, Johnson & Johnson Vision,
  • François Couillard, CEO, Canadian Association of Optometrists,
  • Jennifer Lambert, Senior Director, Global Myopia Management, CooperVision,
  • Matt Geller, OD, Co-founder & CEO, Eyes on Eyecare,
  • Nitin Jain, President (Americas), Euclid Vision Group,
  • Bill Scott, President, Jobson Healthcare Information,
  • Lori Archer, CEO, UnitedHealthcare Vision, and
  • Sandra Block, OD, MED, MPH, President, World Council of Optometry.

As a coalition, we need to continue our collective efforts to create impact, especially in increasing parental awareness

As an industry-led coalition, GMAC was founded with a mission to promote public awareness of childhood myopia as a treatable disease through direct-to-consumer channels and awareness with governments, NGOs, and other health care associations. GMAC does not advocate for specific clinical approaches. Instead, it is designed to stimulate public interest and prompt parental conversations with eye care practitioners.

“I am proud to serve as GMAC Board Chair on behalf of EssilorLuxottica and looking forward to continuing building new awareness programs in 2024. Awareness of myopia has been increasing amongst the general public and eye care professionals, but it still has different levels of maturity across geographies,” said Olga Prenat. “As a coalition, we need to continue our collective efforts to create impact, especially in increasing parental awareness as they play an essential role in influencing children’s attitudes and lifestyles.”

For more information on the Global Myopia Awareness Coalition, visit www.myopiaawareness.org

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