The Fred Hollows Foundation will be the main beneficiary of a new Specsavers initiative, aiming to raise half a million dollars for Australian charities.
The Specsavers Community Program will encourage Specsavers’ 264 Australian stores to raise money for the Foundation – its “national charity partner” – as well as a local charity of their own choice.
Specsavers Director of Professional Services, Peter Larsen, said “for each frame purchased, customers will receive a donation token which they can then drop into either The Fred Hollows Foundation donation box or a donation box for the store’s chosen charity”.
“Specsavers will then make a subsequent donation on the customer’s behalf to these organisations.
Further information on the initiative is available online at: www.specsavers.com.au/specsavers-community-program.