The annual World Sight Day Challenge is just around the corner and once again, Optometry giving Sight is encouraging eye care professionals to get behind the initiative. The Challenge will run throughout October – with World Sight Day being celebrated on Thursday 12 October.
The call to action of this year’s campaign is ‘Make Vision Count’. Optometry Giving Sight hopes to fund projects that will give sight and hope to more than 1 million children in 2017, as part of Our Children’s Vision.
“It’s sobering to be reminded that 1,200 years after glasses were invented, there are still children in the world suffering from severe vision loss,” said Dr. Juan Carlos Aragon, Global Chair of Optometry Giving Sight. “This not only creates frustration and learning difficulties for the children affected, but can impact their future productivity and earning potential.”
For the past 10 years, thousands of optometrists, their staff, patients, students and colleagues in industry have taken the World Sight Day Challenge by making a taxdeductible donation and / or by raising funds in their practice, school or company.
The World Sight Day Challenge is the perfect avenue for all of us, as
independent optometrists, to give back
“It’s simple and fun to do,” said Clive Miller, Global CEO of Optometry Giving Sight. “We have materials to help promote your involvement, lots of fun fundraising ideas, and information that you can share that shows how your donations are having an impact on the lives of children in need.”
Nick Hansen from Hansen’s Eyecare Plus Orange has been a supporter of the World Sight Day Challenge for many years. “Optometry Giving Sight is making a real impact on people’s lives. The World Sight Day Challenge is the perfect avenue for all of us, as independent optometrists, to give back to the optometric industry around the world. It is also important that our patients see that as a profession, we take our social justice responsibilities seriously. The World Sight Day Challenge is a really easy, fun way to do this and to get patients and staff alike involved in this very important cause,” said Mr. Hansen.
World Sight Day is an annual day of awareness held on the second Thursday of October to focus global attention on blindness and vision impairment. It is coordinated by the International Agency for the Prevention of Blindness (IAPB) and is supported by eye health organisations around the world – including Optometry Giving Sight – and is included on the official World Health Organization (WHO) calendar.
To donate, or pledge your participation by selecting one of our Bronze, Silver, Gold or Platinum Award levels, please visit www.givingsight.org.