Vava eyewear is inspired by the post-industrial world in which cities like Detroit, once a symbol of industrial prosperity, dramatically collapsed and was forced to reinvent itself to ensure its survival. At the same time the Techno movement emerged as a significant step in this process of rebirth; indeed, when it appeared in the 80’s it was part of a movement towards the creation of a Techno City, the city of the future, where technology would emerge as the salvation.
According to Vava, in an environment of high-speed culture, turbo capitalism, media overload, digital revolution, ecstasy of consumption, mega trends and accelerated culture, its eyewear represents deceleration, purism and metaphysics.
Vava is handmade at a small family-owned Italian factory and prides itself on avoiding mass production.
Contact: My Optics (AUS) 03 9527 1336
