The contemporary new logo uses a graphic of the ‘eye’ to focus on the two nations of Australia and New Zealand, with the ‘eye lids’ connecting and symbolising the unique relationship between donor and recipient.
“Australians and New Zealanders who choose to become eye donors at the end of their life are invaluable for the sight restoration of other people awaiting a transplant, and we wanted our brand to reflect their contribution,” said EBAANZ Chair Luke Weinel.
Australians and New Zealanders who choose to become eye donors at the end of their life are invaluable for the sight restoration of other people awaiting a transplant
“Without donors, many Australians and New Zealanders would be without access to a sight restoring transplant, and surgeons and researchers would be without donations to support eye care research for those with vision impairment today and in the future.
“Our re-brand reflects the new life the gift of donation offers to recipients, and the vibrant colours intentionally attract attention to ensure the contributions donors make toward eye care are never forgotten.”
In Australia, donations are voluntary. People can register to become a donor at any time and a donor’s next-of-kin is asked to confirm if the donor wanted to donate before the donation is accepted.
Tissue donations are used for a variety of purposes. Cornea transplantation has the highest tissue transplant rate in Australia, helping people with conditions such as keratoconus, bullous keratopathy, Fuch’s dystrophy and injury. In 2020, 1,443 ANZ donors enabled 2,495 corneal transplants in ANZ to help.
Scleral donations can be used to help people with ocular tumours or cover a valve implanted into the eye to help people with glaucoma.
Tissue donations also help train surgeons and support vision restoring research that is examining eye conditions and developing future therapies.
Dedicated to Restoring Sight
EBAANZ is the peak body for eye banking, eye donation and allocation in Australia and New Zealand, and a founding member of the Global Alliance of Eye Bank Association.
The not-for-profit organisation is dedicated to helping restore sight, providing national and international leadership and standards for eye banking, and advocating for the eye banking sector by promoting the unique requirements of eye banks, and facilitating the sharing of information and expertise amongst EBAANZ members.
There are six eye banks across Australia and New Zealand, all of which are EBAANZ Members. They are located in Adelaide, Auckland, Brisbane, Melbourne, Perth and Sydney.