The eye care community has a unique opportunity to explore, compare and purchase a massive range of newly released ophthalmic equipment in October during O=PEN HOUSE, an event that will be held in Brisbane and Melbourne during October.
The collaborative effort was conceived in the wake of the cancelled O=MEGA21.
BOC Instruments, Designs for Vision, Device Technologies and Optimed will all open their houses, from 8–9 October in Melbourne and from 15–16 October in Brisbane. A Sydney event may go ahead, pending the lifting of lockdown restrictions.
We’ll be celebrating with some fantastic offers that are exclusive to O=PEN HOUSE visitors
Will Robertson from Designs for Vision, who initiated the idea and worked with BOC, Device and Optimed to get the Friday/Saturday events off the ground, stressed the uniqueness of the effort.
“In Australia we are fortunate to operate in an environment where, despite being competitors, we work together for the benefit of the profession and the community as a whole. It is unlikely that you could find such a collaborative effort like this anywhere else in the world,” he said.
Ryan Heggie, Business Manager, Ophthalmic Diagnostic at Device Technologies said, “O=PEN HOUSE has been established to provide practitioners an opportunity to see newly released technology, with an in-person demonstration in one of many showrooms, while remaining compliant with relative state restrictions and COVID safety measures.”
To ensure COVID safe environments can be maintained, appointments will be necessary.
Exclusive Discounts and Offers
Mr Robertson encouraged optometrists, ophthalmologists and practice managers to get on board and take the opportunity to visit the suppliers during the O=PEN HOUSE events.
“We’ll have the full gamut of equipment available to explore. We’ll be celebrating with some fantastic offers that are exclusive to O=PEN HOUSE visitors – discounts and value-add offers that you’d only usually find at O=MEGA.”
Register to Attend
O=PEN HOUSE will be held in Melbourne on Friday and Saturday, 8–9 October and in Brisbane on Friday and Saturday, 15–16 October, subject to regulations.
Mr Robertson said in the case of any COVID lockdowns, the events will be re-scheduled. “That’s the beauty of O=PEN HOUSE, we’re not booking any commercial space, so it’s easy to be flexible,” he said. “Prospective attendees should register now so we can arrange an appointment and be in touch in the case of change.”
To register with each of the suppliers, email:
BOC Instruments: O=PenHouse@boc.com.au
Designs for Vision: O=PenHouse@dfv.com.au
Device Technologies: O=PenHouse@device.com.au