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Monday / July 22.
HomeminewsSilmo Celebrates ‘Generational Effect’

Silmo Celebrates ‘Generational Effect’

Plans are now being finalised for Silmo 2023 in Paris.

Amélie Morel, Chairwoman of Silmo Paris said the fair, which was established more than 50 years ago, was “the first and oldest professional trade fair to participate in the life and history of the world’s optics and eyewear industry”.

She said this year’s theme, ‘Generation Silmo’, expresses that continuity.

“Several generations of men and women have contributed to its development and have borne witness to the progress of both the business and the event. In fact, a number of companies have been exhibiting every year at Silmo Paris since the first time it was held in Oyonnax in 1967.

“The Morel company (her family-owned eyewear brand) is a great example, since it has never missed a single edition.”

Ms Morel said this year’s theme expresses “the feeling of passing something down from one generation to the next, through historical companies, large and small”.

Additionally she said, it demonstrates the “trade fair’s strategic continuity, edition after edition, with one chairmanship leading smoothly into the next in a coherent whole”.

“Silmo Paris is… such a solid institution because of the stability of the organisation. Each member of the supervisory board is thoroughly involved, and the logistics teams remain present and attentive throughout the year.

“People are truly attached to this ambiance and cohesiveness, and both exhibitors and visitors feel an affection for it,” she said.

Silmo Paris takes place from 29 September to 2 October 2023 at Paris Nord Villepinte.

Visit silmoparis.com.