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HomeminewsMomentum Grows for Inaugural Myopia Action Month

Momentum Grows for Inaugural Myopia Action Month

Myopia Profile – the clinical myopia management information centre for eye care professionals (ECPs) – has launched a dedicated website and survey to drive engagement in the inaugural Myopia Action Month, which takes place in September 2023.

Organised by Myopia Profile, the international event will bring together ECPs from around the world in a collective effort to combat the escalating prevalence of childhood myopia.

collective action is vital to address the growing prevalence of childhood myopia

“Early intervention and elevating the standard of paediatric vision care are pivotal in improving outcomes for children with myopia,” said Dr Kate Gifford, co-founder of Myopia Profile. “Myopia Action Month encourages even more ECPs to be a part of the solution by providing them with the educational materials and clinical practice tools necessary to start taking action now, or for those already involved, to have a greater impact.”

The new, dedicated Myopia Action Month website is a central hub for exclusive news, resources, and activity updates. ECPs are encouraged to visit the site to sign up for timely e-newsletter updates leading up to the month-long initiative.

Have Your Say

Myopia Profile’s ‘Have Your Say’ survey will enable ECPs to share insights on the assets that will be most valuable to support them during Myopia Action Month, such as evidence-based and clinically relevant educational materials, practice tools, and online resources.

Industry Support Drives Myopia Action

Six new industry organisations have signed on as Myopia Action Month backers. Topcon Healthcare joins previously announced premier sponsors CooperVision, EssilorLuxottica, and Johnson & Johnson Vision. Hoya, Menicon, Ocumetra, SightGlass Vision, and Visioneering Technologies, Inc. have joined as supporting sponsors.

“We recognise that collective action is vital to address the growing prevalence of childhood myopia,” said Dr. Gifford. “The enthusiasm and support from our esteemed premier sponsors and supporting sponsors reflect the shared commitment to make a positive difference in the lives of children worldwide.”

Visit myopiaaction.com for more information, to sign up for e-newsletter updates, and to participate in the ‘Have Your Say’ survey.