CR Labs has launched ‘Race Around Australia’, an initiative designed to provide financial incentives and rewards for optometry practices prescribing the company’s Australis lens range amid ongoing economic challenges.
The innovative program allows practices to earn monetary value for every Australis lens order placed. Practices will receive a game board featuring a map of Australia along with stickers representing each Australis lens ordered, with each sticker carrying an assigned monetary value.
By participating in this game, practices can earn back real monetary value, which we hope will make a significant difference
Practices will be asked to place the stickers on designated locations across the game board map over the four-month duration of the program. At the end, they will submit their completed boards to CR Labs, and be rewarded with a total accumulated monetary value.
Additionally, all participating practices will be entered into a draw to win one of three grand prizes, each valued at AU$2,000.
Rewarding Loyalty
By launching ‘Race Around Australia’, CR Labs aims to support practices in maintaining their business during tough economic times, while also encouraging the use of their Australis lens range and giving back to loyal customers.
“We understand the challenges that practices are facing right now” said Adam Fletcher CEO of CR Labs. “Race Around Australia is our way of showing appreciation and support to our partners. By participating in this game, practices can earn back real monetary value, which we hope will make a significant difference.”
Practices can contact their CR Labs representative to learn more about participating in this unique financial incentive program combining rewards with an engaging mapping challenge.
1. Order and Earn: For each Australis lens ordered, your practice will receive corresponding stickers with a designated monetary value.
2. Complete the Map: Place these stickers on the game board, with an aim to cover as many designated dots as possible.
3. Submission and Rewards: At the end of the four-month game period, send your completed boards back to CR Labs. The stickers will be counted, and your practice will be rewarded with the total monetary value accumulated.
4. Grand Prize Draw: Additionally, participating practices will be entered into a draw to win one of three grand prizes, each valued at $2,000.
