ic! berlin, a Marcolin-owned German eyewear brand, has become the official eyewear partner of the Audi Revolut Formula One team.
ic! berlin said the alliance brings together two organisations united by precision engineering, functional design, and a clear modern aesthetic.
“The partnership is rooted in a shared approach to performance, where innovation is purposeful, design is minimalistic and every detail serves a function,” ic! berlin said in a media release.
The announcement comes as ic! berlin marks its 30th anniversary. ic! berlin is a pioneer in screwless, high-end stainless-steel eyewear that maintains a clear, contemporary aesthetic.
As Official Eyewear Partner, ic! berlin will support Audi Revolut F1 Team on and off the track.
For Marcolin, the partnership further strengthens the Group’s positioning at the intersection of design culture, premium performance, and global visibility, enhancing ic! berlin’s international footprint through the unparalleled global exposure and storytelling platform that Audi Revolut F1 Team provides.
As Official Eyewear Partner, ic! berlin will support Audi Revolut F1 Team on and off the track
Stefano Battiston, Chief Commercial Officer of Audi Revolut F1 Team added: “At Audi Revolut F1 team, we are building a brand defined by clarity, confidence, and a modern design language.
“ic! berlin shares this mindset, translating engineering expertise into products with a strong, minimalist identity. This partnership goes beyond function; it is about aligning with brands that bring a clear point of view and elevate how our team is represented within the paddock. Together, we share a belief that true performance and style come from intelligent design and purposeful innovation.”
Visit: ic-berlin.com
