CooperVision, has launched its new myopia control soft contact lens, MyDay MiSight 1 day, that combines the proven ActivControl Technology of MiSight 1 day with the advanced silicone hydrogel material used in MyDay lenses.*1
The lens is available in Australia and New Zealand.
The introduction of MyDay MiSight 1 day builds on the success of MiSight 1 day, the number one fitted soft contact lens brand for myopia control, worn by over 200,000 children worldwide.†2,3 The lens provides the same clear vision and myopia control benefits of the MiSight 1 day design, with excellent comfort, and enhanced ease of handling and breathability over the original MiSight 1 day.‡§◊4,5
Wearers of the new lens will also benefit from a built-in UV inhibitor to help protect the cornea and crystalline lens against transmission of harmful UV radiation.¶
Combatting A Growing Challenge
With myopia projected to affect half the world’s population by 2050, CooperVision said a coordinated global response is needed to combat the corresponding clinical and societal impacts.6 “CooperVision has spent over a decade building expertise in myopia management across more than 40 countries,” said Michelle North, General Manager CooperVision Australia and New Zealand. “MyDay MiSight 1 day brings together our most advanced contact lens material with an optical design already trusted by hundreds of thousands of parents and children worldwide.*1* Myopia is irreversible and typically progresses rapidly in younger children.7 Wearing time is critical for effective myopia control, yet children do not consistently wear their spectacles.”**8
Ms North said, “contact lenses make it easy for children to achieve the maximum wearing time for myopia control”.††4,9,10
She highlighted a clinical trial, featuring ActivControl technology, in which children were required to wear contact lenses at least 10 hours per day six days per week. The trial found that children wore their lenses for 13–14 hours per day and more than 6.5 days per week.‡‡9
Contact: CooperVision Account Manager
Footnotes
*Proven to slow myopia progression in children compared to a single vision 1-day lens over a three-year period.
†Based on available fit data in the UK and US for patients under 20.
‡Mean score for subjective overall comfort was 90/100 after one week of daily wear.
§ 94% vs. 81% after one week of daily wear, p=NS.
◊Based on manufacturer’s published data. MyDay MiSight 1 day has Dk/t of 100. Compared to the original MiSight 1 day (Dk/t 28), NaturalVue Multifocal 1 Day (Dk/t 25).
¶ Warning: UV-absorbing contact lenses are not substitutes for protective UV-absorbing eyewear, such as UV-absorbing goggles or sunglasses, because they do not completely cover the eye and surrounding area. Patients should be advised to continue using UV-absorbing eyewear as directed.
**Compliance with spectacle use in children is highly variable; broken spectacles, loss, forgetfulness, parental and children’s perceptions, peer pressure, and the patient’s self-esteem are a few reasons cited for poor compliance.
References
- Chamberlain P, Peixoto-de-Matos SC, Logan NS, Ngo C, Jones D, Young G. A 3-year Randomized Clinical Trial of MiSight Lenses for Myopia Control. Optom Vis Sci. 2019 Aug;96(8):556-567. doi: 10.1097/OPX.0000000000001410.
- CVI data on file 2025, MiSight 1 day and similar lens types – patients under 20.
- CVI data on file 2025. Internal global wearer modelling estimates for the 12-month period of October 2024 to September 2025
- CVI data on file 2024. Prospective, 1-week, double-masked, randomised, bilateral crossover study with MiSight 1 day and MyDay MiSight 1 day. N=32 subjects aged 8-18 years.
- CVI data on file, 2025
- Holden BA, Fricke TR, Resnikoff S, et al. Global prevalence of myopia and high myopia and temporal trends from 2000 through 2050. Ophthalmology. 2016 May;123(5):1036-42. doi: 10.1016/j.ophtha.2016.01.006.
- Zadnik et al. Factors associated with rapid myopia progression in school-aged children. IOVS 2004;45(13):2306
- Dhirar N, Dudeja S, Ram J, et al. Compliance to spectacle use in children with refractive errors- a systematic review and meta-analysis. BMC Ophthalmol. 2020 Feb 24;20(1):71. doi: 10.1186/s12886-020-01345-9.
- Woods J et al. Ocular health of children wearing daily disposable contact lenses over a 6-year period. CLAE 2021 Aug;44(4):101391
- Lumb E, et al. Six years of wearer experience in children participating in a myopia control study of MiSight® 1 day. CLAE 2023; 46(4): 101849.] [REF: CVI data on file, 2025. Prospective, 1-week, double masked, bilateral study with MyDay® MiSight® 1 day. N=32 subjects aged 8-18 years.]
