Younger Optics Europe has been honoured with the Lens Product of the Year award for Drivewear lenses at the fifteenth annual Optician Awards on 9 April in Birmingham, UK. The Optician Awards is the industry’s only nationally recognised awards event in the UK.
Drivewear lenses use Transitions SOLFX technology and change colour based on current driving conditions in order to enhance the driver’s vision and provide protection from blinding glare.
Speaking of the award, David Rips, President and CEO of Younger Optics, said, “We are very honoured to have received this award, and I am proud of everyone at Younger and at Transitions who has helped to make Drivewear a success. Drivewear fills a huge niche market – drivers – and we have gotten a lot of positive feedback from both optical professionals and consumers who have tried the Drivewear lens. The optical industry has greeted Drivewear with great enthusiasm and we are looking forward to increasing Drivewear’s popularity in Europe and Australia”.
Drivewear also received national recognition in the United States when it was the recipient of the prestigious OLA Award of Excellence in 2007 in the category of Best in Lens Materials.
